By Yusra Siddiqui
last updated
We've all seen that viral image of Lenny Kravitz wearing a larger-than-life scarf. (If you haven't, here you go.) When the cold weather comes around, that's exactly how I want to be. It's like taking the warmth of your blanket with you into the day, and with the right scarf, it also adds a stylish layer to your ensemble. Your outfit might be hidden underneathyour coat, but there's always room for a scarf on top. Brandssuch as Loewe andACNE Studios offer fuzzy and vibrant-colored scarves, which have become the preferred pick of the fashion set over the past few seasons. They're an easy styling tool too, as they add the perfect pop to a neutral coat. There are plenty of options for neutral lovers too, if the tonal look is what you're aiming for this season. Either way, a knit scarf acts as both a practical and trend-forward part of yourfall-and-winter wardrobe, so you may want to consider adding one into your closet.
Before the temperatures drop even further, look below to get your pick of the Who What Wear–approved scarves on the market. From bold-colored statement scarves to simple cashmere wraps, there's an option for everyone.
Acne Studios
Vally Plaid Alpaca, Wool & Mohair Blend Scarf
In terms of fashion scarves,ACNE Studios remains on top. I finally gave in and made the investment last year, and it was one of my most-worn pieces. I wore it over leather jackets, wool coats, chunky sweaters, and more.
J.Crew
Oversized Cashmere Wrap
One reviewer called this scarf "heaven," and there are at least 300 other five-star reviews raving about its softness, comfort, and warmth. I love how it's styled above, but like that with its versatility, you can wear it as both a wrap and a scarf.
Mango
Fringed Edge Scarf
Red is the top trending color of 2023, and this scarf is an easy and quick way to add the striking shade to your fall-and-winter wardrobe.
COS
Oversized Mohair-Blend Scarf
The colors on this one are just stunning. COS is always committed to offering luxe pieces at a more attainable price, and it's no different with this mohair-and-wool scarf.
Free People
Rangeley Bouclé Knit Scarf
Free People is known forits ultra-comfortable knit setsand keeping it going with accessories, too.
Burberry
Fringed Jacquard-Knit Scarf
I love classic Burberry, but the new era of the brand is just so fun.
Zara
Basic Knit Scarf
Offered in four perfect neutral shades, this Zara scarf is the perfect fall basic.
Loewe
Fringed Printed Scarf
When Loewe does logo mania, it's just10 times cooler than every other brand. Every fashion person I know has been swooning over Loewe's mohair sweaters, but I think the scarves deserve just as much attention.
Guest in Residence
Cashmere Scarf
I finally got a chance to give Gigi Hadid's cashmere line a try, and I was thoroughly impressed with how luxurious and soft it felt.
Ganni
Mohair Gradient Scarf
Ganni may be all about colorful and funky prints, but the Scandinavian brand can do neutrals, too.
& Other Stories
Fringed Wool Blanket Scarf
This outfit is exactly how I'd suggest wearing this scarf. Made from 100% wool, it'll keep you chic and warm.
White + Warren
Cashmere Striped Scarf
How can you say no to cashmere, especially when it looks as fun as this?
& Other Stories
Large Mohair-Blend Scarf
If Loewe's mohair scarves are out of your budget, this & Other Stories option offers the same punch of color with a more reasonable price point. Plus, no matter how dreary the weather, this scarf will act as an instant mood booster.
Yusra Siddiqui
Assistant Market Editor
Yusra Siddiqui is an editor who resides in New Jersey but bounces between the suburbs and NYC. (She's a Jersey girl at heart.) After interning at Who What Wear in 2019, she found her way to the team after graduating from LIM College in 2022 with a fashion media degree. She's also spent time writing and working for publications such as Fashionista, Coveteur, and Nylon, but she always knew that Who What Wear was where she was meant to be. When she's on the job, she's perusing runway shows, analyzing the latest thing fellow Gen Zers are up to on the internet, and sharing what she can about the modest-fashion market. You can also catch her dabbling in entertainment, talking about the costume choices of the latest Netflix series or diving deeper into how the plotline affects the viewers in a myriad of ways. Lastly, she likes to create content for Who What Wear's TikTok. Her personal time is spent doing similar but also different things—deep diving into almost every new TV show (Bridgerton, Gilmore Girls, and Stranger Things are favorites), planning her next local getaway (whenever that may be), and reading the latest Emily Henry or Sally Rooney novel in one sitting.
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